Ya some okes don't like him, he is however a 1 man show with a shop and an online store. I prefer to see what he has on his site and then go once every 2 months and stock uponwhat I need, he has much more in the shop than the site.
His site may not work, and perhaps his phone mannerisms could be brushed up on, but if you look past that and look at his prices, then it's worth the time spent to visit him.
I prefer to get my money's worth, some want excellent service and ok prices. Just my personal point of view .....
To give you an idea of prices:
R&M Bass Pro Shops crank retriever R80, closest competitor R199
R&M Norman cranks R45, closest competitor R77
Plano boxes R50, closest competitor R83.00
Mann's frogs R65, closest competitor R107
Uncle Bucks 18pcs Jig set R250 - that's R13.90 a jig! Closest competitor is R45 for a single jig.
It all depends what you want at the end of the day - OK pricesor best prices? Good service? Good service AND best prices? (when you find that shop, let me know ..... lol! )