float flavour and names

Good day,
o would like to pose a question,
fish is a new brand of baits in my local tackel store and i've notced that a lot of the manufactures use the same names to name the products accept fish,
have they come up with or is it just rebranding.

So the question is has any one got a list of the fish products in comparison with the other brands?

Thanks and tight lines and warm weather for everyone.